Many Realtors send their clients a promotional calendar every year in order to be remembered. It’s a concept that’s been around for a hundred years: your name, hanging on the wall for your client to look at every day. But is it realistic any more? How many homes and offices actually have a calendar hanging on the wall?
My watch and my phone give me the date. My computer not only gives me the date but has an appointment book and automatically reminds me of important dates. I haven’t had a calendar hanging on the wall for several years. I think the calendar has seen its day as an effective promotional item.
I’d like to suggest instead the MagniCard. This magnifying business card finds a permanent place in the wallet of anyone who uses reading glasses plus many who just need help with very fine print. Like the calendar, it is personalized to your business, and the costs are similar. As a bonus, it’s so lightweight that it rides free in any mailing.
If you’d like a free sample, personalized to your business, just visit www.magnicard.com.
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